One more way to Personalize your cutting board!
Relationships are the cornerstone on which businesses are built. Keeping those relationships thriving is an essential part of any business or industry know matter how big or small. The key is finding new and exciting way to surprise and delight your clients. Entrepreneur Magazine offers some great tips with 6 Ways to Build Customer Loyalty A customized token of gratitude beyond the sea of mugs and pens will certainly set you apart from the "other guys."
"Ashley Stucki from Keller Williams Realty in Austin, Texas, shares, "We love to give cutting boards that include
our clients names and our logo. They are great gifts for our clients and they also enhance our brand name awareness.
TaylorCrafts always produces high quality products that stand out."
Customized products create emotion and loyalty. TaylorCrafts cutting boards can be used unique business building gift that has the power to keep you connected with your clients.
Moving Day It has been longer than we would have liked to update our blog, but so many changes have been taking place the last few months, the largest of which has been relocating from the back bedroom of my home into our own office and workshop within the mill that we have been working with the last year. It has been a great working relationship, and now that we are on the same property, it makes working that much easier.
Direct Check Out
After we got a bit more settled in to our new place, Etsy came out with their direct check out program. Customers no longer have to go through PayPal to make their purchases unless they choose to. We signed up for this direct check out option even though it meant not getting paid until the item shipped. Once we set up direct check out, within a week or so, our sales nearly tripled! We were overjoyed as well as overwhelmed. What was a barely manageable amount of orders with the two of us and one laser, was now becoming unmanageable. We had to consider other options.
Growing the Business
We chose to invest into another laser to double our production. We were very lucky to find the the same type of laser we currently use sitting in a warehouse in Colorado having never been used. Epilog sent it ASAP and we had it within 3 business days. It was a blessing that it came when it did because we were drowning in orders for Mother's Day. We decided to name each laser....
Sales have maintained and we are expanding in directions we have wanted to go. We are very busy and now are looking to take on a part-time worker to help with the boxing and shipping of our items. We have come to the realization that we are no longer the small home based business we started out as, and it is time to have some help.
All in all, the last two months there have been a lot of changes, all good, but challenging at times. Each challenge brings opportunity to learn and grow to become the company we want to be become.
We were recently asked to engrave our cutting boards for gifts for a local school's annual "Best of" awards events. We took the Foundation's logo and added the recipients name and award to each board. We thought they turned out great, and from what we understand were well received. Looking for a unique gift for your school, foundation, or organization, consider us!
In December we were contacted by a Hospital in Arkansas to make 50 small cutting boards with their logo. They wanted to give them as gifts to their volunteers for their service. Although we were swamped with holiday orders, we opted to find time to do this custom order. In addition to it being for a good cause, it was also a way for us to look at how to expand our buisness into different markets. We would like to expand more this year into a Corporate Gifts market and give companies an alternative to the standard trophies, plaques, etc... . These cutting boards are 9" x 12" White Oak Cutting Boards with a handle. Take a look at how they turned out.... [slideshow]